Why We Chose These Topics

 Hello delegates!

As you're all writing your position papers, the dais thinks it is important to explain why we chose these topics. This year's topic is Innovation Through Crisis: Furthering and Sustaining Environmentalism. As we are emerging to a post-pandemic society, the environment has experienced many changes. For instance, the demand for one-use plastics increased by 40% in 2020 at the peak of the pandemic. The United Nations stressed that COVID-19 has undone decades of progress towards the Sustainable Development Goals, including goals towards sustainable development. COVID-19 and climate change alike do not affect everyone equally; in fact, such global crises highlight structural inequalities for the impoverished, for women, and for people of color. Your challenge is to come up with a business proposal that addresses environmental sustainability during COVID-19 or any other global crisis. During times of such crisis, entrepreneurship and the private sector can play a major role in fulfilling an unaddressed need for society. At the same time, the purpose of creating a company is to generate a profit while still addressing these needs. 

For those who are struggling with writing a business model, I would focus on the following:

• Target audience: Who is the target audience that you imagine will buy your product? If you're selling yachts, your target audience will likely be wealthy individuals who live on or near a body of water. If you're creating a company that somehow improves sustainability, who is your target audience? You can focus on rural communities, people in cities, families, recent graduates of the college, and more!
• Distribution channels: Distribution channels are what platforms you will sell your product. If you create a physical product, do you want to sell it in as many grocery stores as possible, or would you rather make it exclusive and high-end? 
• Market sizing and profitability: Market sizing is estimating the number of people who are likely to buy your product. Based on an estimated number, it would be wise to include projected profitability for your company. Having high profitability in a short amount of time (also called hockey-stick growth) will convince investors (AKA the chairs!) that we should invest in your company.

Entrepreneurship is solving problems during COVID-19 all around the world, so we challenge you to get involved! I've also attached a few other helpful links below that discuss entrepreneurship during the pandemic.

Article 1

Article 2

Article 3

Good luck, and of course please feel free to email bvcbmunlxx@bmun.org with any questions that may arise.

Celine Wherritt

BVC Head Chair, BMUN LXX